Don't Obsess Over Crypto End Users, We Still Need Developers to Build the Back End

Published on by Coindesk | Published on

The stack breaks down into three layers: products, platforms and protocols.

Products include assets like cryptocurrencies and tokens as well as the applications they enable, such as games and marketplaces.

A couple of years ago, about how demand, and therefore value, flows from end users, through products and eventually back to the platforms and protocols that underlie them.

I wished for the market to place greater focus on end users as opposed to chanting the old Steve Ballmer reprise: "Developers! Developers! Developers!".

Importantly, B2B2C companies are in the business of acquiring those end users.

We must not only build products people want but also build platforms developers need to get there.

Once they had a critical mass of restaurants on the platform, they could close the loop by once more providing a reservation-booking product to end consumers.

What we need is not, as I advocated for at the time, a greater focus on end consumers.

For this, we must not only build products people want but also build platforms developers need to get there.

It's not all about the wants and needs of end users.

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